Independent digital agencyChicago · Aurora · Nationwide

Strategy, design and technology built around business growth.

Chicago Web Solutions combines strategy, UX, design, development and digital marketing to help ambitious businesses generate leads, improve conversion and build stronger digital brands.

  • 250+ projects delivered
  • 200+ businesses served
  • 5+ years in business
Detail from a client website designed by Chicago Web Solutions
Client homepage designed and built by Chicago Web Solutions
Analytics panel showing qualified leads and conversion rate (illustrative data)
Product photography from a client e-commerce website

Recent work — F&L Epoxy Flooring, Beauty Concepts Salon & Spa, Darrell’s Chittum Wood

Projects delivered
250+
Businesses served
200+
Years in business
5+
Google rating
5.0★
Reply time on inquiries
1 day

Trusted by businesses that take digital seriously.

Outcomes, not deliverables

We build digital systems around business outcomes.

A new website is a means, not the goal. Every engagement starts with the number the business needs to move, and every design and engineering decision is traced back to it.

  1. 01

    More qualified leads

    Clear positioning, proof where doubt appears, and forms that route the right inquiries to the right person.

  2. 02

    Higher conversion rates

    Fewer steps, faster pages and offers matched to intent — tested against real behavior, not opinion.

  3. 03

    Better organic visibility

    Site architecture, technical SEO and content built to rank in Google and be cited in AI answers.

  4. 04

    Faster sales journeys

    Self-serve tools — quotes, availability, booking — that answer buyers before a sales call is needed.

  5. 05

    Lower operational friction

    Integrations with your CRM, ERP and scheduling tools so the website stops creating manual work.

  6. 06

    Stronger brand perception

    A visual identity and voice that make an established business look as capable as it actually is.

Services

One agency for the entire digital customer journey.

Strategy, brand, websites, software and growth marketing under one roof — so the team that plans the work is the team that ships it and measures it.

Discuss your project
  1. 01 Web Design Strategy-led website design for companies whose site no longer matches the business. Discovery and positioning workshopsInformation architectureContent strategy and page outlinesWireframes and prototypesVisual design systems Explore Web Design
  2. 02 Web Development Engineering for marketing sites and web apps that need to be fast, secure, and maintainable. Front-end engineeringPerformance engineeringCMS and headless buildsAPI and system integrationsInteractive features Explore Web Development
  3. 03 WordPress Development Custom WordPress themes, Gutenberg blocks, and migrations built for editors and performance. Custom theme developmentGutenberg block librariesACF and custom post typesMigrations and replatformingEditorial and compliance workflows Explore WordPress Development
  4. 04 E-commerce Development Shopify and WooCommerce stores built for conversion, operations, and growth after launch. Shopify and Shopify Plus buildsWooCommerce developmentProduct page and checkout UXPlatform migrationsOperations integrations Explore E-commerce Development
  5. 05 Custom Software Development Custom web applications, portals, and internal tools for operations off-the-shelf software cannot fit. Product discovery and scopingCustomer and partner portalsInternal tools and dashboardsScheduling and workflow enginesIntegrations and data pipelines Explore Custom Software Development
  6. 06 Mobile App Development iOS and Android apps for customers, field teams, and patients, connected to the systems you run. App strategy and validationMobile UX and UI designCross-platform developmentNative developmentOffline and field features Explore Mobile App Development
  7. 07 SEO Technical SEO, content strategy, and local search programs tied to leads, not just rankings. Technical SEO auditsKeyword and opportunity researchContent strategy and productionLocal SEOMigration and redesign protection Explore SEO
  8. 08 Paid Media Google, Meta, and LinkedIn campaigns managed for a flat fee and measured against leads and revenue. Google Ads managementMicrosoft AdvertisingMeta advertisingLinkedIn advertisingConversion tracking and attribution Explore Paid Media
  9. 09 Branding Brand strategy, identity systems, and messaging for companies whose reputation has outgrown their look. Brand strategy and positioningMessaging and voiceNamingVisual identity systemsBrand architecture Explore Branding
  10. 10 Conversion Optimization Research-led CRO and testing for lead-gen sites and stores that need more from existing traffic. Analytics and funnel auditsBehavioral researchUsability testingHypothesis prioritizationA/B and multivariate testing Explore Conversion Optimization

Featured project

F&L Epoxy Flooring

A contractor website that explains the prep behind every floor

Client
F&L Epoxy Flooring
Industry
Home Services
Location
Addison, IL
Services
Web Design, Web Development, WordPress
F&L Epoxy Flooring — website presentation
flepoxyflooring.com

The brief

F&L Epoxy needed a website that sells the preparation behind every floor. The site covers nine floor systems, publishes Chicago-area pricing and gives homeowners three planning tools before they ask for an estimate.

Read the full project Visit the live site
F&L Epoxy Flooring website screen

How we help businesses grow

From attention to conversion — and beyond.

Most agencies own one stage of the journey. We plan all four together, so the traffic you pay for lands on pages built to convert it and the leads you win feed back into what you do next.

  1. 01

    Attract

    SEO · Paid media · Content

    Reach buyers while they are researching, in search, AI answers and the channels they already use.

    Measured by Qualified sessions, share of search

  2. 02

    Engage

    Brand · UX · Web design

    Make the first visit count with positioning, proof and an experience that answers the real questions.

    Measured by Engaged visits, return rate

  3. 03

    Convert

    Landing pages · CRO · E-commerce

    Remove friction from quotes, bookings and checkout, then test what actually moves the rate.

    Measured by Conversion rate, cost per lead

  4. 04

    Retain

    CRM · Automation · Analytics

    Connect the site to your CRM and reporting so every lead is followed up and every channel is accountable.

    Measured by Pipeline value, lifetime value

Industry experience

Experience across industries where digital matters.

  • 01

    Real Estate

    Leasing platforms, property pages and broker tools that keep availability current.

  • 02

    Healthcare

    Patient-friendly booking, provider directories and accessible, compliant content.

  • 03

    Technology

    Product marketing sites, documentation and in-app experiences for SaaS teams.

  • 04

    Professional Services

    Expertise-led sites that turn reputation into consultations for firms and practices.

  • 05

    E-commerce

    Shopify and WooCommerce stores tuned for conversion, AOV and operational sanity.

  • 06

    Manufacturing

    Spec sheets, RFQ flows and distributor tools that shorten technical sales cycles.

  • 07

    Logistics

    Instant quotes, lane pages and customer portals with live shipment tracking.

  • 08

    Financial Services

    Trust-first brands and compliance-friendly content workflows for advisors.

  • 09

    Construction

    Project galleries, bid portals and tracking tools that win larger contracts.

  • 10

    Hospitality

    Direct-booking sites that reduce OTA commissions and sell the experience.

WordPress expertise

WordPress without the template look.

We build custom WordPress experiences that give marketing teams the flexibility they need without sacrificing design quality, performance or maintainability.

  • Custom WordPress themes
  • Gutenberg & Elementor editing
  • Custom fields & blocks
  • WooCommerce
  • API integrations
  • CRM integrations
  • Performance optimization
  • Security hardening
  • Migrations
  • Care & maintenance
Explore WordPress Development
Custom WordPress block code in a code editor
  1. 01 Custom frontend Hand-built templates and components. Your design system, not a theme vendor’s.
  2. 02 WordPress CMS Structured content, post types and fields that keep pages consistent.
  3. 03 Marketing team Edit pages, launch landing pages and publish content without a developer.

Process

A real process, with artifacts you can review.

Eight phases, each with a named owner, a review and a deliverable. You see the work while it is being made — not at launch.

Phase 01 of 8

Discover

  • Business goals
  • Analytics review
  • Audience research
  • Competitive review
Baseline analytics review
Artifact — Baseline analytics review

Why Chicago Web Solutions

An agency model built to work better.

Printed wireframes with review notes on a studio table
Wireframe review, printed and marked up
  1. 01

    Senior-level team

    No junior-heavy delivery model. The people in the kickoff are the people doing the work.

  2. 02

    Strategy before design

    We understand the business, the buyer and the numbers before anyone opens Figma.

  3. 03

    Design and engineering together

    Designers and developers work the same project from day one, so nothing is lost in a handoff.

  4. 04

    One accountable partner

    Strategy, design, development and growth under one roof, with one plan and one point of contact.

  5. 05

    Performance built in

    Speed, accessibility and SEO are part of the definition of done — not a post-launch audit.

  6. 06

    Long-term support

    Care plans, monthly improvements and a team that still knows your site a year after launch.

The studio

Small senior teams. Close collaboration. No unnecessary layers.

Projects run out of our Aurora studio with clients across Chicagoland and the country. A typical team is a strategist, one or two designers, two or three engineers and a growth lead — working in shared documents, weekly reviews and a staging site you can open any time.

People on a typical project team
3–7
Working sessions with your team
Weekly
Accountable lead from kickoff to launch
1

From our Google reviews

In our clients’ words.

Rated 5 out of 5 Google review

Alex was incredibly helpful and did an excellent job creating my website. He was professional, responsive, and easy to work with throughout the entire process. I highly recommend him!

Vicky Ortega

Rated 5 out of 5 Google review

I worked with this team on building a website and integrating it with my CRM (HubSpot). They were responsive, easy to work with, and delivered what was discussed. Communication was straightforward, and the process moved along without issues. Overall, a solid experience.

G. David Lapin

Rated 5 out of 5 Google review

This company is amazing! They did a great job with helping me with all of my website developing needs. I highly recommend them!

Mignonne Dauphine

Technology & integrations

A connected stack, not a pile of plugins.

We choose proven platforms and connect them properly — so data moves from the website to the CRM, the reporting is trustworthy and nothing depends on a fragile workaround.

Connected through Your website WordPress or Shopify, integrated by API

CMS

  • WordPress
  • WooCommerce
  • Shopify

Frontend

  • HTML
  • CSS
  • JavaScript
  • React
  • Next.js

Backend

  • PHP
  • Node.js
  • REST & GraphQL APIs

Marketing

  • Google Analytics 4
  • Tag Manager
  • Google Ads
  • Search Console

CRM

  • HubSpot
  • Salesforce
  • Mailchimp

Payments

  • Stripe
  • PayPal

Infrastructure

  • AWS
  • Cloudflare
  • managed WordPress hosting

SEO & digital growth

Getting launched is only the beginning.

The best time to plan growth is before launch. We build the measurement, the content model and the technical foundations first — then run the programs that compound month after month.

Growth dashboard showing organic sessions, keyword visibility, leads and conversion rate (illustrative data)
Monthly growth reporting — illustrative data, not client results.
  • SEO

    Keyword strategy, on-page optimization and content mapped to real demand.

  • Local SEO

    Google Business Profile, location pages and citations for Chicagoland visibility.

  • Technical SEO

    Crawlability, Core Web Vitals, schema and clean migrations.

  • Content strategy

    Topics, briefs and editorial calendars tied to the sales conversation.

  • Paid search

    Google Ads managed against cost per qualified lead, not clicks.

  • Paid social

    Meta and LinkedIn campaigns with creative built for each placement.

  • Conversion optimization

    Research, testing and landing pages that lift the rate you already pay for.

  • Analytics

    GA4, Tag Manager and dashboards you can actually make decisions from.

  • AI search visibility

    Content and structure that help AI answers cite your business accurately.

Insights

Practical thinking on websites, search and growth.

Questions

Answers before the first call.

Still have a question? Email info@chicagowebsolutionscorp.com or call +1 (331) 223-2189.

Start a project

Ready to build something that performs?

Tell us where the business is going and what the website needs to do. A senior strategist will reply within one business day — usually with a few useful questions and a sense of budget and timing.

  1. 01 A senior strategist replies within one business day.
  2. 02 A 45-minute call on goals, constraints and budget.
  3. 03 A fixed scope, timeline and price, usually within a week.

info@chicagowebsolutionscorp.com +1 (331) 223-2189

We reply within one business day. Your details are never shared.